Co-Marketing Opportunities

Welcome to Black Hat USA 2012! We're glad to have your company as a sponsor. To ensure that your company has the best experience at the show, we have developed several FREE tools to help drive booth traffic and promote your presence at Black Hat USA to your customers and prospects.


Event Resources

Download Black Hat USA 2012 web banners, event logos, and use the official event description to promote your presence at the show.

Click here for more information: event resources.


Co-Branded Email Invitations

Black Hat has partnered with Exhibitor Invites to provide you the opportunity to send your customers and prospects and co-branded email inviting them to your booth and offering a $100 discount on Briefings Passes.

To deploy, you'll upload your logo, company information, and contact list into Exhibitor Invites, a tool that will automatically generate a co-branded email for your review and approval. The emails will be deployed to your list from Exhibitor Invites, a bonded third party mail house.

Deploy a co-branded email to a minimum of 250 qualified customers or prospects on or before each of the specified dates to accumulate multiple rewards:

Reward 1
06/15/12
Reward 2
07/01/12
Reward 3
07/15/12
  • Reward 1: 1 Additional Pass
  • Reward 2: 1 Additional Pass (2 total)
  • Reward 3: 1 Additional Pass (3 total)

Champion's Reward: Deploy all three emails and bring in the most verified attendees (minimum of 10) via the Exhibitor Invites program and win complimentary participation in Passport to Prizes 2013 ($3, 500 value) or a Full Page Ad in the Official Program Guide. See Details.

For more information please send an email to: marketing@blackhat.com


Public Relations Opportunities

  • PR Strategy and Counsel
  • Sponsor Press Collateral Area
  • Press Release Guidelines
  • Media Coverage from Previous Black Hat Events
  • Build Your Event Marketing Strategy with Assistance from Black Hat Marketing

All partners who commit to participating in our Co-Marketing program will have the opportunity to talk with the Black Hat Marketing team to help formulate your event marketing strategy. Our marketing team will share its expertise about what works at our events and provide fresh ideas for getting the most out of the show.

Click here for more information: pr opportunities »


Twitter

Tweet about your company. Provide updates about your company's activities at Black Hat USA, product updates and other news through Twitter. Use the following hash tags in your tweets to tie back to Black Hat USA.

  • #BlackHatUSA
  • #BlackHat
  • @blackhatevents

Facebook

Contribute key facts, case studies or start discussions that pertain to relevant conversations in the security industry through the Black Hat Facebook Group Page. This is a great way for you to get additional exposure to the Black Hat community at no cost.

  • @Black Hat Briefings

LinkedIn

Communicate with the Black Hat community about your presence at Black Hat USA through our LinkedIn Group Page . Feel free to contribute key facts, case studies or start discussions that pertain to relevant conversations in the security industry. This is a great way for you to get additional exposure to the Black Hat community at no cost.


Contact Us

If you have any questions, need additional materials or would like the Black Hat Team to assist in the promotion of your onsite efforts, please send an email to marketing@blackhat.com